BETA Dog Food Economy Packs 2 x 14kg - Adult Light Turkey

£51.49

BETA Dog Food Economy Packs 2 x 14kg - Adult Light Turkey

Betazooplus.co.uk


BETA dry dog food is a 100% complete and balanced pet food, with nutritional benefits that will help keep your dog in perfect shape. Beta is the UK’s No.1* specialist-exclusive premium dry dog food brand with a wide selection of products designed to meet your dogs needs, whether a puppy or adult dog. With the use of cutting-edge technology and research, all these products have 6 key nutritional benefits: Optimal Digestion: All BETA products contain a Natural Prebiotic to help support digestive health. Prebiotics contain natural fibres that feed good bacteria in a dog’s digestive tract. Purina has proven that the addition of chicory in their recipes may increase the good bacteria by 100 times after 30 days of feeding your dog BETA.** This natural ingredient helps improve digestive health and promotes optimal health from inside out. Oral Care: All BETA products are made with dual kibble shapes and most products – except for the puppy and senior range – also have dual kibble sizes. The two different shapes have been specifically designed to encourage the dog to chew the food (leading to better digestion), and also rub against the teeth to help clean the teeth and gums. Purina has proven that the pentagon kibble reduces tartar by 21% after 28 days.*** As puppies and seniors need more aid to chew the food, they have a smaller kibble size. Nonetheless, the products still have dual shapes as, no matter the age of your dog, he can still benefit from good oral care. Lean Muscles: All BETA products are made with protein from quality meat or fish to help your dog maintain toned muscles and a healthy heart. In conjunction with essential vitamins and minerals, Beta provides all the nutrients he needs to help stay healthy and full of vitality. Delicious Flavours: Purina strives to create nutrition that your dog instinctively prefers. All BETA products are rich in meat. Healthy Immune System: All BETA products are formulated with natural prebiotics, which contain natural fibres that feed the good bacteria in a dog’s digestive tract. In combination with antioxidants such as vitamin A and E, these will help your dog maintain his natural defences and be ready to enjoy the great outdoors! Natural Wholesome: All BETA products provide complete nutrition and are made with natural and wholesome ingredients, so your dog will receive all the nutrients he needs to help him live a healthy and active life. *Aztec, value market share 2011 **Nestlé-PURINA study: “Chicory addition in dry dog food proven to increase Bifidobacteria.” ***Nestlé-PURINA study: “Project Safari, 2010” More information about the individual varieties can be found here: BETA Dry Dog Food Please note: This product is not available for delivery to Northern Ireland or the Channel Islands.

BETA Adult Large Breed - Economy Pack: 2 x 14kg

£46.99

BETA Adult Large Breed - Economy Pack: 2 x 14kg

Betazooplus.co.uk


For some large breed dogs, being a “Real Dog” means running around and chasing, whilst for others it means protecting and guarding. Either way, your large breed dog will need a food that can properly fuel its natural enthusiasm for life. That is why our Purina BETA® Adult Large Breed offers tailored nutrition for large breed adult dogs, including essential amino acids to help support vital organ functions including the heart, and omega 3 fatty acids to help support healthy joints, which are often overburdened in larger breeds. It is also specially formulated with selected natural ingredients and a natural prebiotic to help support digestive health, helping your dog be at its best all day long! And all this without including any added artificial colours, flavours or preservatives. PURINA BETA Adult Large Breed at a glance: - New improved recipe! - Turkey as the primary ingredient - Made with selected natural ingredients and no artificial colours, flavours or preservatives - With natural prebiotic proven to help improve digestive health - Dual shape and size kibble for slower chewing - Tailored nutrition to help maintain a lean body mass for your large breed dog - Made in the UK: proudly made in our Suffolk factory - Heart health: with essential amino acids to help support vital organ function - Joint mobility: with omega-3 fatty acids to help support healthy joints - Healthy skin shiny coat: with vitamins, zinc and omega-3 and -6 fatty acids Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Real Dog Story “Stanley is just two years old and he’s a cross between a Buddy and a Thrillseeker. As a breed they need lots and lots of running and of course a Real Dog should have the freedom to run. They love running in a pack, being active, and being curious. In the main though, they’re couch potatoes and they just want to spend time with their people. I make sure Stanley gets the right sort of diet to suit his needs.” - Mackenzie, Sutton St Edmund Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY - They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER - Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER - They just love to dive...

BETA Dog Food Economy Packs 2 x 14kg - Adult Large Breed

£46.99

BETA Dog Food Economy Packs 2 x 14kg - Adult Large Breed

Betazooplus.co.uk


BETA dry dog food is a 100% complete and balanced pet food, with nutritional benefits that will help keep your dog in perfect shape. Beta is the UK’s No.1* specialist-exclusive premium dry dog food brand with a wide selection of products designed to meet your dogs needs, whether a puppy or adult dog. With the use of cutting-edge technology and research, all these products have 6 key nutritional benefits: Optimal Digestion: All BETA products contain a Natural Prebiotic to help support digestive health. Prebiotics contain natural fibres that feed good bacteria in a dog’s digestive tract. Purina has proven that the addition of chicory in their recipes may increase the good bacteria by 100 times after 30 days of feeding your dog BETA.** This natural ingredient helps improve digestive health and promotes optimal health from inside out. Oral Care: All BETA products are made with dual kibble shapes and most products – except for the puppy and senior range – also have dual kibble sizes. The two different shapes have been specifically designed to encourage the dog to chew the food (leading to better digestion), and also rub against the teeth to help clean the teeth and gums. Purina has proven that the pentagon kibble reduces tartar by 21% after 28 days.*** As puppies and seniors need more aid to chew the food, they have a smaller kibble size. Nonetheless, the products still have dual shapes as, no matter the age of your dog, he can still benefit from good oral care. Lean Muscles: All BETA products are made with protein from quality meat or fish to help your dog maintain toned muscles and a healthy heart. In conjunction with essential vitamins and minerals, Beta provides all the nutrients he needs to help stay healthy and full of vitality. Delicious Flavours: Purina strives to create nutrition that your dog instinctively prefers. All BETA products are rich in meat. Healthy Immune System: All BETA products are formulated with natural prebiotics, which contain natural fibres that feed the good bacteria in a dog’s digestive tract. In combination with antioxidants such as vitamin A and E, these will help your dog maintain his natural defences and be ready to enjoy the great outdoors! Natural Wholesome: All BETA products provide complete nutrition and are made with natural and wholesome ingredients, so your dog will receive all the nutrients he needs to help him live a healthy and active life. *Aztec, value market share 2011 **Nestlé-PURINA study: “Chicory addition in dry dog food proven to increase Bifidobacteria.” ***Nestlé-PURINA study: “Project Safari, 2010” More information about the individual varieties can be found here: BETA Dry Dog Food Please note: This product is not available for delivery to Northern Ireland or the Channel Islands.

BETA Dog Food Economy Packs 2 x 14kg - Adult Sensitive

£50.49

BETA Dog Food Economy Packs 2 x 14kg - Adult Sensitive

Betazooplus.co.uk


BETA dry dog food is a 100% complete and balanced pet food, with nutritional benefits that will help keep your dog in perfect shape. Beta is the UK’s No.1* specialist-exclusive premium dry dog food brand with a wide selection of products designed to meet your dogs needs, whether a puppy or adult dog. With the use of cutting-edge technology and research, all these products have 6 key nutritional benefits: Optimal Digestion: All BETA products contain a Natural Prebiotic to help support digestive health. Prebiotics contain natural fibres that feed good bacteria in a dog’s digestive tract. Purina has proven that the addition of chicory in their recipes may increase the good bacteria by 100 times after 30 days of feeding your dog BETA.** This natural ingredient helps improve digestive health and promotes optimal health from inside out. Oral Care: All BETA products are made with dual kibble shapes and most products – except for the puppy and senior range – also have dual kibble sizes. The two different shapes have been specifically designed to encourage the dog to chew the food (leading to better digestion), and also rub against the teeth to help clean the teeth and gums. Purina has proven that the pentagon kibble reduces tartar by 21% after 28 days.*** As puppies and seniors need more aid to chew the food, they have a smaller kibble size. Nonetheless, the products still have dual shapes as, no matter the age of your dog, he can still benefit from good oral care. Lean Muscles: All BETA products are made with protein from quality meat or fish to help your dog maintain toned muscles and a healthy heart. In conjunction with essential vitamins and minerals, Beta provides all the nutrients he needs to help stay healthy and full of vitality. Delicious Flavours: Purina strives to create nutrition that your dog instinctively prefers. All BETA products are rich in meat. Healthy Immune System: All BETA products are formulated with natural prebiotics, which contain natural fibres that feed the good bacteria in a dog’s digestive tract. In combination with antioxidants such as vitamin A and E, these will help your dog maintain his natural defences and be ready to enjoy the great outdoors! Natural Wholesome: All BETA products provide complete nutrition and are made with natural and wholesome ingredients, so your dog will receive all the nutrients he needs to help him live a healthy and active life. *Aztec, value market share 2011 **Nestlé-PURINA study: “Chicory addition in dry dog food proven to increase Bifidobacteria.” ***Nestlé-PURINA study: “Project Safari, 2010” More information about the individual varieties can be found here: BETA Dry Dog Food Please note: This product is not available for delivery to Northern Ireland or the Channel Islands.

14kg BETA Dry Dog Food - 12kg + 2kg Extra Free!* - Adult Large Breed (14kg)

£21.79

14kg BETA Dry Dog Food - 12kg + 2kg Extra Free!* - Adult Large Breed (14kg)

Betazooplus.co.uk


This promotional offer applies only to the listed variants starting with 996922.xx (.xx = variant identifier). Wholesome diets with adapted kibble size and shape, and a range of essential nutrients combined with premium chicken, salmon or turkey in delicious tailored meals! Support your dog’s ability to live life to the full with this range of PURINA BETA dry dog food for adult, junior and senior canines. Being a “Real Dog” means running, jumping, chasing, and living a life unleashed. Your dog needs a food that can properly fuel its natural enthusiasm for life in order to allow full canine happiness. That is why our PURINA® BETA® selection offers tailored nutrition for adult, junior and senior dogs at every stage in their lives, including essential vitamins and minerals to help support healthy bones, and high levels of protein and fat to encourage muscle maintenance. It is also specially formulated with selected natural ingredients and a natural prebiotic to support digestive health, essential for keeping your adventurous dog at its best all day long! And all this without including any added artificial colours, flavours and preservatives. PURINA BETA Dry Dog Food at a glance: New improved recipe! Chicken, turkey or salmon as the primary ingredient Made with selected natural ingredients and no artificial colours, flavours or preservatives With natural prebiotic proven to help improve digestive health Dual shape and size kibble for slower chewing Tailored nutrition with adapted levels depending on your dog’s needs and life stage Made in the UK: proudly made in our Suffolk factory Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER They just love to dive right in. Splashing, swimming, rolling, and the messier the better! THE FOODIE They’re not just food motivated… they’re food obsessed! Relishing the world through their mouths. THE CHASER They were born to move – fast! That’s why they need to run, track and retrieve. THE EXPLORER Every walk is the start of a new mission…...

14kg BETA Dry Dog Food - 12kg + 2kg Extra Free!* - Adult Light Turkey (14kg)

£23.99

14kg BETA Dry Dog Food - 12kg + 2kg Extra Free!* - Adult Light Turkey (14kg)

Betazooplus.co.uk


This promotional offer applies only to the listed variants starting with 996922.xx (.xx = variant identifier). Wholesome diets with adapted kibble size and shape, and a range of essential nutrients combined with premium chicken, salmon or turkey in delicious tailored meals! Support your dog’s ability to live life to the full with this range of PURINA BETA dry dog food for adult, junior and senior canines. Being a “Real Dog” means running, jumping, chasing, and living a life unleashed. Your dog needs a food that can properly fuel its natural enthusiasm for life in order to allow full canine happiness. That is why our PURINA® BETA® selection offers tailored nutrition for adult, junior and senior dogs at every stage in their lives, including essential vitamins and minerals to help support healthy bones, and high levels of protein and fat to encourage muscle maintenance. It is also specially formulated with selected natural ingredients and a natural prebiotic to support digestive health, essential for keeping your adventurous dog at its best all day long! And all this without including any added artificial colours, flavours and preservatives. PURINA BETA Dry Dog Food at a glance: New improved recipe! Chicken, turkey or salmon as the primary ingredient Made with selected natural ingredients and no artificial colours, flavours or preservatives With natural prebiotic proven to help improve digestive health Dual shape and size kibble for slower chewing Tailored nutrition with adapted levels depending on your dog’s needs and life stage Made in the UK: proudly made in our Suffolk factory Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER They just love to dive right in. Splashing, swimming, rolling, and the messier the better! THE FOODIE They’re not just food motivated… they’re food obsessed! Relishing the world through their mouths. THE CHASER They were born to move – fast! That’s why they need to run, track and retrieve. THE EXPLORER Every walk is the start of a new mission…...

BETA Adult Sensitive - 14kg

£27.49

BETA Adult Sensitive - 14kg

Betazooplus.co.uk


We know that some dogs are more sensitive to food than others, but that does not have to stop your dog from living an active and curious life. That is why our PURINA BETA® Adult Sensitive dry dog food is specially formulated with salmon, a high quality protein that helps to support good digestion, as well as being enriched with omega-3 and -6 fatty acids that help reduce possible discomfort in your dog’s sensitive skin. It is also specially formulated with selected natural ingredients and a natural prebiotic to help support digestive health, helping your sensitive dog get the most out of its day. And all this without including any added artificial colours, flavours or preservatives in the recipe! PURINA BETA Adult Sensitive at a glance: - New improved recipe! - Salmonas the primary ingredient - Made with selected natural ingredients and no artificial colours, flavours or preservatives - With natural prebiotic proven to help improve digestive health - Dual shape and size kibble for slower chewing - Tailored nutrition to help support sensitive skin and digestion - Made in the UK:proudly made in our Suffolk factory - Sensitive digestion: with high quality protein (salmon) and rice, to help support good digestion - Skin sensitivity:with vitamins, zinc and omega-3 and -6 fatty acids, important skin nutrients to help reduce possible discomfort - Healthy immune system:with antioxidants to help support natural defences Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Real Dog Story “Shadow was found in a rescue centre, and it was love at first sight for me. He’s such a great character and is not timid at all. It’s amazing really - he’s fearless, and he’s so confident. He’s a real Thrillseeker. In the park he hares around chasing birds… that’s his favourite past time and normally he’ll go for a splash in the pond too, regardless of the temperature! As he’s a rescue, I’m still learning about his food sensitivities. So I feed him a Sensitive diet to help keep him feeling, and looking great!” - Charlotte, from London Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY - They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER - Life’s a stage, and they’re here to entertain! Because nothing...

BETA Dog Food Economy Packs 2 x 14kg - Puppy Large Breed Turkey

£49.99

BETA Dog Food Economy Packs 2 x 14kg - Puppy Large Breed Turkey

Betazooplus.co.uk


BETA dry dog food is a 100% complete and balanced pet food, with nutritional benefits that will help keep your dog in perfect shape. Beta is the UK’s No.1* specialist-exclusive premium dry dog food brand with a wide selection of products designed to meet your dogs needs, whether a puppy or adult dog. With the use of cutting-edge technology and research, all these products have 6 key nutritional benefits: Optimal Digestion: All BETA products contain a Natural Prebiotic to help support digestive health. Prebiotics contain natural fibres that feed good bacteria in a dog’s digestive tract. Purina has proven that the addition of chicory in their recipes may increase the good bacteria by 100 times after 30 days of feeding your dog BETA.** This natural ingredient helps improve digestive health and promotes optimal health from inside out. Oral Care: All BETA products are made with dual kibble shapes and most products – except for the puppy and senior range – also have dual kibble sizes. The two different shapes have been specifically designed to encourage the dog to chew the food (leading to better digestion), and also rub against the teeth to help clean the teeth and gums. Purina has proven that the pentagon kibble reduces tartar by 21% after 28 days.*** As puppies and seniors need more aid to chew the food, they have a smaller kibble size. Nonetheless, the products still have dual shapes as, no matter the age of your dog, he can still benefit from good oral care. Lean Muscles: All BETA products are made with protein from quality meat or fish to help your dog maintain toned muscles and a healthy heart. In conjunction with essential vitamins and minerals, Beta provides all the nutrients he needs to help stay healthy and full of vitality. Delicious Flavours: Purina strives to create nutrition that your dog instinctively prefers. All BETA products are rich in meat. Healthy Immune System: All BETA products are formulated with natural prebiotics, which contain natural fibres that feed the good bacteria in a dog’s digestive tract. In combination with antioxidants such as vitamin A and E, these will help your dog maintain his natural defences and be ready to enjoy the great outdoors! Natural Wholesome: All BETA products provide complete nutrition and are made with natural and wholesome ingredients, so your dog will receive all the nutrients he needs to help him live a healthy and active life. *Aztec, value market share 2011 **Nestlé-PURINA study: “Chicory addition in dry dog food proven to increase Bifidobacteria.” ***Nestlé-PURINA study: “Project Safari, 2010” More information about the individual varieties can be found here: BETA Dry Dog Food Please note: This product is not available for delivery to Northern Ireland or the Channel Islands.

14kg BETA Dry Dog Food - 12kg + 2kg Extra Free!* - Adult Turkey & Lamb (14kg)

£21.79

14kg BETA Dry Dog Food - 12kg + 2kg Extra Free!* - Adult Turkey & Lamb (14kg)

Betazooplus.co.uk


This promotional offer applies only to the listed variants starting with 996922.xx (.xx = variant identifier). Wholesome diets with adapted kibble size and shape, and a range of essential nutrients combined with premium chicken, salmon or turkey in delicious tailored meals! Support your dog’s ability to live life to the full with this range of PURINA BETA dry dog food for adult, junior and senior canines. Being a “Real Dog” means running, jumping, chasing, and living a life unleashed. Your dog needs a food that can properly fuel its natural enthusiasm for life in order to allow full canine happiness. That is why our PURINA® BETA® selection offers tailored nutrition for adult, junior and senior dogs at every stage in their lives, including essential vitamins and minerals to help support healthy bones, and high levels of protein and fat to encourage muscle maintenance. It is also specially formulated with selected natural ingredients and a natural prebiotic to support digestive health, essential for keeping your adventurous dog at its best all day long! And all this without including any added artificial colours, flavours and preservatives. PURINA BETA Dry Dog Food at a glance: New improved recipe! Chicken, turkey or salmon as the primary ingredient Made with selected natural ingredients and no artificial colours, flavours or preservatives With natural prebiotic proven to help improve digestive health Dual shape and size kibble for slower chewing Tailored nutrition with adapted levels depending on your dog’s needs and life stage Made in the UK: proudly made in our Suffolk factory Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER They just love to dive right in. Splashing, swimming, rolling, and the messier the better! THE FOODIE They’re not just food motivated… they’re food obsessed! Relishing the world through their mouths. THE CHASER They were born to move – fast! That’s why they need to run, track and retrieve. THE EXPLORER Every walk is the start of a new mission…...

BETA Dog Food Economy Packs 2 x 14kg - Puppy Turkey & Lamb

£51.99

BETA Dog Food Economy Packs 2 x 14kg - Puppy Turkey & Lamb

Betazooplus.co.uk


BETA dry dog food is a 100% complete and balanced pet food, with nutritional benefits that will help keep your dog in perfect shape. Beta is the UK’s No.1* specialist-exclusive premium dry dog food brand with a wide selection of products designed to meet your dogs needs, whether a puppy or adult dog. With the use of cutting-edge technology and research, all these products have 6 key nutritional benefits: Optimal Digestion: All BETA products contain a Natural Prebiotic to help support digestive health. Prebiotics contain natural fibres that feed good bacteria in a dog’s digestive tract. Purina has proven that the addition of chicory in their recipes may increase the good bacteria by 100 times after 30 days of feeding your dog BETA.** This natural ingredient helps improve digestive health and promotes optimal health from inside out. Oral Care: All BETA products are made with dual kibble shapes and most products – except for the puppy and senior range – also have dual kibble sizes. The two different shapes have been specifically designed to encourage the dog to chew the food (leading to better digestion), and also rub against the teeth to help clean the teeth and gums. Purina has proven that the pentagon kibble reduces tartar by 21% after 28 days.*** As puppies and seniors need more aid to chew the food, they have a smaller kibble size. Nonetheless, the products still have dual shapes as, no matter the age of your dog, he can still benefit from good oral care. Lean Muscles: All BETA products are made with protein from quality meat or fish to help your dog maintain toned muscles and a healthy heart. In conjunction with essential vitamins and minerals, Beta provides all the nutrients he needs to help stay healthy and full of vitality. Delicious Flavours: Purina strives to create nutrition that your dog instinctively prefers. All BETA products are rich in meat. Healthy Immune System: All BETA products are formulated with natural prebiotics, which contain natural fibres that feed the good bacteria in a dog’s digestive tract. In combination with antioxidants such as vitamin A and E, these will help your dog maintain his natural defences and be ready to enjoy the great outdoors! Natural Wholesome: All BETA products provide complete nutrition and are made with natural and wholesome ingredients, so your dog will receive all the nutrients he needs to help him live a healthy and active life. *Aztec, value market share 2011 **Nestlé-PURINA study: “Chicory addition in dry dog food proven to increase Bifidobacteria.” ***Nestlé-PURINA study: “Project Safari, 2010” More information about the individual varieties can be found here: BETA Dry Dog Food Please note: This product is not available for delivery to Northern Ireland or the Channel Islands.

14kg BETA Dry Dog Food - 12kg + 2kg Extra Free!* - Adult Sensitive (14kg)

£23.49

14kg BETA Dry Dog Food - 12kg + 2kg Extra Free!* - Adult Sensitive (14kg)

Betazooplus.co.uk


This promotional offer applies only to the listed variants starting with 996922.xx (.xx = variant identifier). Wholesome diets with adapted kibble size and shape, and a range of essential nutrients combined with premium chicken, salmon or turkey in delicious tailored meals! Support your dog’s ability to live life to the full with this range of PURINA BETA dry dog food for adult, junior and senior canines. Being a “Real Dog” means running, jumping, chasing, and living a life unleashed. Your dog needs a food that can properly fuel its natural enthusiasm for life in order to allow full canine happiness. That is why our PURINA® BETA® selection offers tailored nutrition for adult, junior and senior dogs at every stage in their lives, including essential vitamins and minerals to help support healthy bones, and high levels of protein and fat to encourage muscle maintenance. It is also specially formulated with selected natural ingredients and a natural prebiotic to support digestive health, essential for keeping your adventurous dog at its best all day long! And all this without including any added artificial colours, flavours and preservatives. PURINA BETA Dry Dog Food at a glance: New improved recipe! Chicken, turkey or salmon as the primary ingredient Made with selected natural ingredients and no artificial colours, flavours or preservatives With natural prebiotic proven to help improve digestive health Dual shape and size kibble for slower chewing Tailored nutrition with adapted levels depending on your dog’s needs and life stage Made in the UK: proudly made in our Suffolk factory Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER They just love to dive right in. Splashing, swimming, rolling, and the messier the better! THE FOODIE They’re not just food motivated… they’re food obsessed! Relishing the world through their mouths. THE CHASER They were born to move – fast! That’s why they need to run, track and retrieve. THE EXPLORER Every walk is the start of a new mission…...

BETA Adult Chicken - Economy Pack: 2 x 14kg

£43.99

BETA Adult Chicken - Economy Pack: 2 x 14kg

Betazooplus.co.uk


Help your dog live life to the full with this PURINA BETA Adult Chicken dry dog food. Our canine companions just love running, jumping, chasing, and living a life unleashed. Your dog needs a food that can properly fuel its natural enthusiasm for life and help it to stay happy and healthy everyday. Our PURINA® BETA® Adult Chicken offers tailored nutrition for adult dogs, including essential vitamins and minerals to support healthy bones, and high levels of protein and fat for maintaining muscles. It has been specially formulated with selected natural ingredients and a natural prebiotic to support digestive health, essential for keeping your adventurous dog feeling its best all day long! What's more, this food is made without any added artificial colours, flavours or preservatives. PURINA BETA Adult Chicken at a glance: - New and improved recipe! - Chicken as the primary ingredient - Made with selected natural ingredients and no artificial colours, flavours or preservatives - With natural prebiotic proven to help improve digestive health - Dual shape and size kibble for slower chewing - Tailored nutrition: excellent nutrient absorption and a good level of energy provided while managing weight - Made in the UK: proudly made in our Suffolk factory - Strong muscles: with protein to help support strong musculature - Healthy skin shiny coat: with vitamins, zinc and omega-3 and -6 fatty acids - Healthy teeth bones: with essential minerals and vitamins to help support healthy teeth and bones Naturally Tailored Nutrition Just like us, dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in canine nutrition and behaviour, has created BETA® - a tailored range of food, made using carefully selected natural ingredients, with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Real Dog Story “It’s so important that you recognise the dog inside. And Lola’s a Foodie, no doubt. She sniffs everything, she has to know where everything is. She explores the world by mouthing, tasting, nosing at what she finds. And we live in the county, so there is so much for her to experience and try. She’s a Fire Rescue Dog, but because she’s such a foodie, I avoid treats when we’re training – or her mind will be on the food!” - Lindsey, from Preston Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY - They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER - Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE...

BETA Adult Large Breed - 14kg

£25.49

BETA Adult Large Breed - 14kg

Betazooplus.co.uk


For some large breed dogs, being a “Real Dog” means running around and chasing, whilst for others it means protecting and guarding. Either way, your large breed dog will need a food that can properly fuel its natural enthusiasm for life. That is why our Purina BETA® Adult Large Breed offers tailored nutrition for large breed adult dogs, including essential amino acids to help support vital organ functions including the heart, and omega 3 fatty acids to help support healthy joints, which are often overburdened in larger breeds. It is also specially formulated with selected natural ingredients and a natural prebiotic to help support digestive health, helping your dog be at its best all day long! And all this without including any added artificial colours, flavours or preservatives. PURINA BETA Adult Large Breed at a glance: - New improved recipe! - Turkey as the primary ingredient - Made with selected natural ingredients and no artificial colours, flavours or preservatives - With natural prebiotic proven to help improve digestive health - Dual shape and size kibble for slower chewing - Tailored nutrition to help maintain a lean body mass for your large breed dog - Made in the UK: proudly made in our Suffolk factory - Heart health: with essential amino acids to help support vital organ function - Joint mobility: with omega-3 fatty acids to help support healthy joints - Healthy skin shiny coat: with vitamins, zinc and omega-3 and -6 fatty acids Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Real Dog Story “Stanley is just two years old and he’s a cross between a Buddy and a Thrillseeker. As a breed they need lots and lots of running and of course a Real Dog should have the freedom to run. They love running in a pack, being active, and being curious. In the main though, they’re couch potatoes and they just want to spend time with their people. I make sure Stanley gets the right sort of diet to suit his needs.” - Mackenzie, Sutton St Edmund Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY - They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER - Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER - They just love to dive...

BETA Adult Turkey & Lamb - 14kg

£25.49

BETA Adult Turkey & Lamb - 14kg

Betazooplus.co.uk


Being a “Real Dog” means running, jumping, chasing, and living a life unleashed. Your dog needs a food that can properly fuel its natural enthusiasm for life in order to allow full canine happiness. That is why our PURINA® BETA® Adult Turkey Lamb offers tailored nutrition for adult dogs, including essential vitamins and minerals to help support healthy bones, and high levels of protein and fat to encourage muscle maintenance. It is also specially formulated with selected natural ingredients and a natural prebiotic to support digestive health, essential for keeping your adventurous dog at its best all day long! And all this without including any added artificial colours, flavours and preservatives. PURINA BETA Adult Turkey Lamb at a glance: - New improved recipe! - Turkey as the primary ingredient, with delicious lamb - Made with selected natural ingredients and no artificial colours, flavours or preservatives - With natural prebiotic proven to help improve digestive health - Dual shape and size kibble for slower chewing - Tailored nutrition with all the essential nutrients your adult dog needs - Made in the UK: proudly made in our Suffolk factory - Strong muscles: with protein to help support strong musculature - Healthy skin shiny coat: with vitamins, zinc and omega-3 and -6 fatty acids - Healthy teeth bones: with essential minerals and vitamins to help support healthy teeth and bones Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Real Dog Story “It’s so important that you recognise the dog inside. And Lola’s a Foodie, no doubt. She sniffs everything, she has to know where everything is. She explores the world by mouthing, tasting, nosing at what she finds. And we live in the county, so there is so much for her to experience and try. She’s a Fire Rescue Dog, but because she’s such a foodie, I avoid treats when we’re training – or her mind will be on the food!” - Lindsey, from Preston Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY - They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER - Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER - They just love to dive right in. Splashing, swimming, rolling, and the...

BETA Dog Food Economy Packs 2 x 14kg - Puppy Chicken

£50.49

BETA Dog Food Economy Packs 2 x 14kg - Puppy Chicken

Betazooplus.co.uk


BETA dry dog food is a 100% complete and balanced pet food, with nutritional benefits that will help keep your dog in perfect shape. Beta is the UK’s No.1* specialist-exclusive premium dry dog food brand with a wide selection of products designed to meet your dogs needs, whether a puppy or adult dog. With the use of cutting-edge technology and research, all these products have 6 key nutritional benefits: Optimal Digestion: All BETA products contain a Natural Prebiotic to help support digestive health. Prebiotics contain natural fibres that feed good bacteria in a dog’s digestive tract. Purina has proven that the addition of chicory in their recipes may increase the good bacteria by 100 times after 30 days of feeding your dog BETA.** This natural ingredient helps improve digestive health and promotes optimal health from inside out. Oral Care: All BETA products are made with dual kibble shapes and most products – except for the puppy and senior range – also have dual kibble sizes. The two different shapes have been specifically designed to encourage the dog to chew the food (leading to better digestion), and also rub against the teeth to help clean the teeth and gums. Purina has proven that the pentagon kibble reduces tartar by 21% after 28 days.*** As puppies and seniors need more aid to chew the food, they have a smaller kibble size. Nonetheless, the products still have dual shapes as, no matter the age of your dog, he can still benefit from good oral care. Lean Muscles: All BETA products are made with protein from quality meat or fish to help your dog maintain toned muscles and a healthy heart. In conjunction with essential vitamins and minerals, Beta provides all the nutrients he needs to help stay healthy and full of vitality. Delicious Flavours: Purina strives to create nutrition that your dog instinctively prefers. All BETA products are rich in meat. Healthy Immune System: All BETA products are formulated with natural prebiotics, which contain natural fibres that feed the good bacteria in a dog’s digestive tract. In combination with antioxidants such as vitamin A and E, these will help your dog maintain his natural defences and be ready to enjoy the great outdoors! Natural Wholesome: All BETA products provide complete nutrition and are made with natural and wholesome ingredients, so your dog will receive all the nutrients he needs to help him live a healthy and active life. *Aztec, value market share 2011 **Nestlé-PURINA study: “Chicory addition in dry dog food proven to increase Bifidobacteria.” ***Nestlé-PURINA study: “Project Safari, 2010” More information about the individual varieties can be found here: BETA Dry Dog Food Please note: This product is not available for delivery to Northern Ireland or the Channel Islands.

BETA Adult Working Dog - Economy Pack: 2 x 14kg

£39.99

BETA Adult Working Dog - Economy Pack: 2 x 14kg

Betazooplus.co.uk


We know how important it is for dogs to live an active, invigorating life unleashed, and an essential part of this is choosing a food that can properly fuel your dog’s natural enthusiasm for life! That’s why our PURINA® BETA® Adult Working Dog – Chicken, naturally tailored nutrition for working dogs, includes essential amino acids and high levels of antioxidants to support muscle health and keep your dog in great condition during highly challenging active periods. It is also specially formulated with selected natural ingredients and a natural prebiotic to help support digestive health, which helps your adventurous dog to enjoy an active life every day. And all this without including any added artificial colours, flavours or preservatives! PURINA BETA Adult Working Dog – Chicken at a glance: New improved recipe! Rich in chicken: made with selected natural ingredients and with no added artificial colours, flavours and preservatives With natural prebiotic: proven to help improve digestive health Dual shape and size kibble for slower chewing Tailored nutrition with all the essential nutrients your adult working dog needs Made in the UK: proudly made in our Suffolk factory Full of energy: with high levels of protein and fat to help your working dog replenish its energy stores during active periods Muscle recovery: with essential amino acids for strong muscles and to help support muscle repair after activity Great condition: with high levels of antioxidants to help support your dog through strenuous activity Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA®, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made in our Suffolk factory using carefully selected natural ingredients such as parsley, spinach, carrot, chicory and cereals. Inspired by nature, our products provide healthy inside-out nutrition that helps your working dog to live an active and curious life. BETA®: Free the Real Dog Inside Real Dog Story - “Meg is my lead working sheep dog on the farm. She has such a strong work ethic and is so reliable that I now use her to train all my other dogs. She even tries to ‘herd’ all her toys! – so it’s no surprise that she has been a Champion Working Trial dog for many years, as she just loves her work. She is also really affectionate and very easy-going, although she can be quite the Foodie as she tries to steal my food when I’m not looking from time to time!” - Alison, Herefordshire Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY - They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER - Life’s a stage, and they’re here to...

14kg BETA Dry Dog Food - 12kg + 2kg Extra Free!* - Senior Chicken (14kg)

£21.39

14kg BETA Dry Dog Food - 12kg + 2kg Extra Free!* - Senior Chicken (14kg)

Betazooplus.co.uk


This promotional offer applies only to the listed variants starting with 996922.xx (.xx = variant identifier). Wholesome diets with adapted kibble size and shape, and a range of essential nutrients combined with premium chicken, salmon or turkey in delicious tailored meals! Support your dog’s ability to live life to the full with this range of PURINA BETA dry dog food for adult, junior and senior canines. Being a “Real Dog” means running, jumping, chasing, and living a life unleashed. Your dog needs a food that can properly fuel its natural enthusiasm for life in order to allow full canine happiness. That is why our PURINA® BETA® selection offers tailored nutrition for adult, junior and senior dogs at every stage in their lives, including essential vitamins and minerals to help support healthy bones, and high levels of protein and fat to encourage muscle maintenance. It is also specially formulated with selected natural ingredients and a natural prebiotic to support digestive health, essential for keeping your adventurous dog at its best all day long! And all this without including any added artificial colours, flavours and preservatives. PURINA BETA Dry Dog Food at a glance: New improved recipe! Chicken, turkey or salmon as the primary ingredient Made with selected natural ingredients and no artificial colours, flavours or preservatives With natural prebiotic proven to help improve digestive health Dual shape and size kibble for slower chewing Tailored nutrition with adapted levels depending on your dog’s needs and life stage Made in the UK: proudly made in our Suffolk factory Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER They just love to dive right in. Splashing, swimming, rolling, and the messier the better! THE FOODIE They’re not just food motivated… they’re food obsessed! Relishing the world through their mouths. THE CHASER They were born to move – fast! That’s why they need to run, track and retrieve. THE EXPLORER Every walk is the start of a new mission…...

BETA Adult Working Dog - 14kg

£21.99

BETA Adult Working Dog - 14kg

Betazooplus.co.uk


We know how important it is for dogs to live an active, invigorating life unleashed, and an essential part of this is choosing a food that can properly fuel your dog’s natural enthusiasm for life! That’s why our PURINA® BETA® Adult Working Dog – Chicken, naturally tailored nutrition for working dogs, includes essential amino acids and high levels of antioxidants to support muscle health and keep your dog in great condition during highly challenging active periods. It is also specially formulated with selected natural ingredients and a natural prebiotic to help support digestive health, which helps your adventurous dog to enjoy an active life every day. And all this without including any added artificial colours, flavours or preservatives! PURINA BETA Adult Working Dog – Chicken at a glance: New improved recipe! Rich in chicken: made with selected natural ingredients and with no added artificial colours, flavours and preservatives With natural prebiotic: proven to help improve digestive health Dual shape and size kibble for slower chewing Tailored nutrition with all the essential nutrients your adult working dog needs Made in the UK: proudly made in our Suffolk factory Full of energy: with high levels of protein and fat to help your working dog replenish its energy stores during active periods Muscle recovery: with essential amino acids for strong muscles and to help support muscle repair after activity Great condition: with high levels of antioxidants to help support your dog through strenuous activity Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA®, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made in our Suffolk factory using carefully selected natural ingredients such as parsley, spinach, carrot, chicory and cereals. Inspired by nature, our products provide healthy inside-out nutrition that helps your working dog to live an active and curious life. BETA®: Free the Real Dog Inside Real Dog Story - “Meg is my lead working sheep dog on the farm. She has such a strong work ethic and is so reliable that I now use her to train all my other dogs. She even tries to ‘herd’ all her toys! – so it’s no surprise that she has been a Champion Working Trial dog for many years, as she just loves her work. She is also really affectionate and very easy-going, although she can be quite the Foodie as she tries to steal my food when I’m not looking from time to time!” - Alison, Herefordshire Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY - They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER - Life’s a stage, and they’re here to...

BETA Dog Food Economy Packs 2 x 14kg - Senior Chicken

£45.99

BETA Dog Food Economy Packs 2 x 14kg - Senior Chicken

Betazooplus.co.uk


BETA dry dog food is a 100% complete and balanced pet food, with nutritional benefits that will help keep your dog in perfect shape. Beta is the UK’s No.1* specialist-exclusive premium dry dog food brand with a wide selection of products designed to meet your dogs needs, whether a puppy or adult dog. With the use of cutting-edge technology and research, all these products have 6 key nutritional benefits: Optimal Digestion: All BETA products contain a Natural Prebiotic to help support digestive health. Prebiotics contain natural fibres that feed good bacteria in a dog’s digestive tract. Purina has proven that the addition of chicory in their recipes may increase the good bacteria by 100 times after 30 days of feeding your dog BETA.** This natural ingredient helps improve digestive health and promotes optimal health from inside out. Oral Care: All BETA products are made with dual kibble shapes and most products – except for the puppy and senior range – also have dual kibble sizes. The two different shapes have been specifically designed to encourage the dog to chew the food (leading to better digestion), and also rub against the teeth to help clean the teeth and gums. Purina has proven that the pentagon kibble reduces tartar by 21% after 28 days.*** As puppies and seniors need more aid to chew the food, they have a smaller kibble size. Nonetheless, the products still have dual shapes as, no matter the age of your dog, he can still benefit from good oral care. Lean Muscles: All BETA products are made with protein from quality meat or fish to help your dog maintain toned muscles and a healthy heart. In conjunction with essential vitamins and minerals, Beta provides all the nutrients he needs to help stay healthy and full of vitality. Delicious Flavours: Purina strives to create nutrition that your dog instinctively prefers. All BETA products are rich in meat. Healthy Immune System: All BETA products are formulated with natural prebiotics, which contain natural fibres that feed the good bacteria in a dog’s digestive tract. In combination with antioxidants such as vitamin A and E, these will help your dog maintain his natural defences and be ready to enjoy the great outdoors! Natural Wholesome: All BETA products provide complete nutrition and are made with natural and wholesome ingredients, so your dog will receive all the nutrients he needs to help him live a healthy and active life. *Aztec, value market share 2011 **Nestlé-PURINA study: “Chicory addition in dry dog food proven to increase Bifidobacteria.” ***Nestlé-PURINA study: “Project Safari, 2010” More information about the individual varieties can be found here: BETA Dry Dog Food Please note: This product is not available for delivery to Northern Ireland or the Channel Islands.

BETA Adult Sensitive - Economy Pack: 2 x 14kg

£50.49

BETA Adult Sensitive - Economy Pack: 2 x 14kg

Betazooplus.co.uk


We know that some dogs are more sensitive to food than others, but that does not have to stop your dog from living an active and curious life. That is why our PURINA BETA® Adult Sensitive dry dog food is specially formulated with salmon, a high quality protein that helps to support good digestion, as well as being enriched with omega-3 and -6 fatty acids that help reduce possible discomfort in your dog’s sensitive skin. It is also specially formulated with selected natural ingredients and a natural prebiotic to help support digestive health, helping your sensitive dog get the most out of its day. And all this without including any added artificial colours, flavours or preservatives in the recipe! PURINA BETA Adult Sensitive at a glance: - New improved recipe! - Salmonas the primary ingredient - Made with selected natural ingredients and no artificial colours, flavours or preservatives - With natural prebiotic proven to help improve digestive health - Dual shape and size kibble for slower chewing - Tailored nutrition to help support sensitive skin and digestion - Made in the UK:proudly made in our Suffolk factory - Sensitive digestion: with high quality protein (salmon) and rice, to help support good digestion - Skin sensitivity:with vitamins, zinc and omega-3 and -6 fatty acids, important skin nutrients to help reduce possible discomfort - Healthy immune system:with antioxidants to help support natural defences Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Real Dog Story “Shadow was found in a rescue centre, and it was love at first sight for me. He’s such a great character and is not timid at all. It’s amazing really - he’s fearless, and he’s so confident. He’s a real Thrillseeker. In the park he hares around chasing birds… that’s his favourite past time and normally he’ll go for a splash in the pond too, regardless of the temperature! As he’s a rescue, I’m still learning about his food sensitivities. So I feed him a Sensitive diet to help keep him feeling, and looking great!” - Charlotte, from London Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY - They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER - Life’s a stage, and they’re here to entertain! Because nothing...

BETA Puppy Turkey & Lamb - 14kg

£27.99

BETA Puppy Turkey & Lamb - 14kg

Betazooplus.co.uk


Growing up and exploring the world is exhausting work for a young puppy! That’s why our PURINA BETA® Puppy Turkey Lamb tailored nutrition includes antioxidants to help support natural defences, and DHA that’s essential for growing puppies. It is also specially formulated with selected natural ingredients and a natural prebiotic to help support digestive health, to help make sure your puppy is ready to explore the world every day. And we do all this without including any added artificial colours, flavours or preservatives! PURINA BETA Puppy Turkey Lamb at a glance: - New improved recipe! - Turkeyas the primary ingredient, with tasty lamb - Made with selected natural ingredients and no artificial colours, flavours or preservatives - With natural prebiotic proven to help improve digestive health - Dual shape and size kibble for slower chewing - Tailored nutrition for growing puppies, also suitable for pregnant or nursing toy adult dogs - Made in the UK:proudly made in our Suffolk factory - Healthy immune system: with antioxidants to help support natural defences - Brain vision development:with DHA that is essential for growing puppies - Healthy teeth bones:with essential minerals and vitamins to help bone growth Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Real Dog Story “Because Lenny is a Vizsla, he’s a real Buddy, a real Velcro dog – he loves to be with you. We own his mum too, so we know where he gets it from! It makes him such a great family dog –He loves people and he is the perfect friend. He runs off for five minutes and then comes back. He’s not a ‘single owner’ dog as he’s attached to the whole family. He’ll even remember people he hasn’t seen for a year! That’s just his personality coming through.” - Michael, from London Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY - They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER - Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER - They just love to dive right in. Splashing, swimming, rolling, and the messier the better! THE FOODIE - They’re not just food motivated… they’re food obsessed! Relishing the world through their mouths. THE CHASER - They were born...

BETA Adult Turkey & Lamb - Economy Pack: 2 x 14kg

£46.99

BETA Adult Turkey & Lamb - Economy Pack: 2 x 14kg

Betazooplus.co.uk


Being a “Real Dog” means running, jumping, chasing, and living a life unleashed. Your dog needs a food that can properly fuel its natural enthusiasm for life in order to allow full canine happiness. That is why our PURINA® BETA® Adult Turkey Lamb offers tailored nutrition for adult dogs, including essential vitamins and minerals to help support healthy bones, and high levels of protein and fat to encourage muscle maintenance. It is also specially formulated with selected natural ingredients and a natural prebiotic to support digestive health, essential for keeping your adventurous dog at its best all day long! And all this without including any added artificial colours, flavours and preservatives. PURINA BETA Adult Turkey Lamb at a glance: - New improved recipe! - Turkey as the primary ingredient, with delicious lamb - Made with selected natural ingredients and no artificial colours, flavours or preservatives - With natural prebiotic proven to help improve digestive health - Dual shape and size kibble for slower chewing - Tailored nutrition with all the essential nutrients your adult dog needs - Made in the UK: proudly made in our Suffolk factory - Strong muscles: with protein to help support strong musculature - Healthy skin shiny coat: with vitamins, zinc and omega-3 and -6 fatty acids - Healthy teeth bones: with essential minerals and vitamins to help support healthy teeth and bones Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Real Dog Story “It’s so important that you recognise the dog inside. And Lola’s a Foodie, no doubt. She sniffs everything, she has to know where everything is. She explores the world by mouthing, tasting, nosing at what she finds. And we live in the county, so there is so much for her to experience and try. She’s a Fire Rescue Dog, but because she’s such a foodie, I avoid treats when we’re training – or her mind will be on the food!” - Lindsey, from Preston Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY - They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER - Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER - They just love to dive right in. Splashing, swimming, rolling, and the...

BETA Dog Food Economy Packs 2 x 14kg - Adult Turkey & Lamb

£46.99

BETA Dog Food Economy Packs 2 x 14kg - Adult Turkey & Lamb

Betazooplus.co.uk


BETA dry dog food is a 100% complete and balanced pet food, with nutritional benefits that will help keep your dog in perfect shape. Beta is the UK’s No.1* specialist-exclusive premium dry dog food brand with a wide selection of products designed to meet your dogs needs, whether a puppy or adult dog. With the use of cutting-edge technology and research, all these products have 6 key nutritional benefits: Optimal Digestion: All BETA products contain a Natural Prebiotic to help support digestive health. Prebiotics contain natural fibres that feed good bacteria in a dog’s digestive tract. Purina has proven that the addition of chicory in their recipes may increase the good bacteria by 100 times after 30 days of feeding your dog BETA.** This natural ingredient helps improve digestive health and promotes optimal health from inside out. Oral Care: All BETA products are made with dual kibble shapes and most products – except for the puppy and senior range – also have dual kibble sizes. The two different shapes have been specifically designed to encourage the dog to chew the food (leading to better digestion), and also rub against the teeth to help clean the teeth and gums. Purina has proven that the pentagon kibble reduces tartar by 21% after 28 days.*** As puppies and seniors need more aid to chew the food, they have a smaller kibble size. Nonetheless, the products still have dual shapes as, no matter the age of your dog, he can still benefit from good oral care. Lean Muscles: All BETA products are made with protein from quality meat or fish to help your dog maintain toned muscles and a healthy heart. In conjunction with essential vitamins and minerals, Beta provides all the nutrients he needs to help stay healthy and full of vitality. Delicious Flavours: Purina strives to create nutrition that your dog instinctively prefers. All BETA products are rich in meat. Healthy Immune System: All BETA products are formulated with natural prebiotics, which contain natural fibres that feed the good bacteria in a dog’s digestive tract. In combination with antioxidants such as vitamin A and E, these will help your dog maintain his natural defences and be ready to enjoy the great outdoors! Natural Wholesome: All BETA products provide complete nutrition and are made with natural and wholesome ingredients, so your dog will receive all the nutrients he needs to help him live a healthy and active life. *Aztec, value market share 2011 **Nestlé-PURINA study: “Chicory addition in dry dog food proven to increase Bifidobacteria.” ***Nestlé-PURINA study: “Project Safari, 2010” More information about the individual varieties can be found here: BETA Dry Dog Food Please note: This product is not available for delivery to Northern Ireland or the Channel Islands.

BETA Puppy Large Breed Turkey - Economy Pack: 2 x 14kg

£49.99

BETA Puppy Large Breed Turkey - Economy Pack: 2 x 14kg

Betazooplus.co.uk


Growing up is hard work for your puppy, especially as he has a lot of growing up to do! That’s why our PURINA BETA® Puppy Large Breed tailored nutrition for large breed puppies includes antioxidants to help support natural defences and DHA that’s essential for growing puppies. It is also specially formulated with selected natural ingredients and a natural prebiotic to help support digestive health to help make sure your puppy is ready to explore the great outdoors every day. And all this without including any added artificial colours, flavours or preservatives! PURINA BETA Puppy Large Breed at a glance: - New improved recipe! - Turkey as the primary ingredient - Made with selected natural ingredients and no artificial colours, flavours or preservatives - With natural prebiotic proven to help improve digestive health - Dual shape and size kibble for slower chewing - Tailored nutrition for growing large breed puppies, also suitable for pregnant or nursing large breed mothers - Made in the UK: proudly made in our Suffolk factory - Healthy immune system: with antioxidants to help support natural defences - Brain vision development: with DHA that is essential for growing puppies - Healthy teeth bones: with essential minerals and vitamins to help bone growth Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Real Dog Story “Hudson is a gentle giant, even as a Puppy – and like most Great Danes, he loves being outdoors, off the lead, and having fun! Hudson however, is a real Foodie – food, food, food! I’ve had Great Danes for a while, and food is such a big deal even when they’re puppies. It’s so important that the volume of food is right from the get-go. If you take care of that, you’ll get everything back from them – and more.” Louise from Faldingworth Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY - They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER - Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER - They just love to dive right in. Splashing, swimming, rolling, and the messier the better! THE FOODIE - They’re not just food motivated… they’re food obsessed! Relishing the world through their mouths. THE CHASER - They...

BETA Adult Light Turkey - Economy Pack: 2 x 14kg

£51.49

BETA Adult Light Turkey - Economy Pack: 2 x 14kg

Betazooplus.co.uk


Dogs with a healthy appetite can be prone to gaining some additional weight, even if they live an active and curious lifestyle. That’s why our PURINA BETA Adult Light Turkey dry dog food offers tailored nutrition enriched with all the key nutrients your dog needs. It is made with a lower level of fat to help your dog maintain an ideal body condition, ensuring it is fit and ready to explore the world! This dish is also specially formulated with selected natural ingredients and a natural prebiotic to help support digestive health. And all this without including any added artificial colours, flavours or preservatives! PURINA BETA Adult Light Turkey at a glance: - New improved recipe! - Turkey as the primary ingredient - Made with selected natural ingredients and no artificial colours, flavours or preservatives - With natural prebiotic proven to help improve digestive health - Dual shape and size kibble for slower chewing - Tailored nutrition with correct nutrient absorption and delivery of a good level of energy during weight management - Made in the UK: proudly made in our Suffolk factory - Low fat diet: contains 20% less fat than standard adult dog food, for healthy weight management - Ideal body condition: correct balance of protein and fat to support good body condition during weight loss or maintenance - Firm stools: with beet pulp to help improve stool quality and regulate intestinal transit Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Real Dog Story “Honey is a rescue dog and she’s really come out of her shell. She was quite timid at first, but then really opened up. She’s kind, gentle, but also mischievous! Now she’s a real Explorer – adores the beach, loves to get about. Chasing birds on the beach makes her day. It’s been amazing to see her come out of herself. Such a transformation. I keep an eye on her weight and feed her a tasty light formula.” - Jo Andy from The Wirral Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY - They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER - Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER - They just love to dive right in. Splashing, swimming, rolling, and the messier...

14kg BETA Dry Dog Food - 12kg + 2kg Extra Free!* - Puppy Chicken (14kg)

£23.49

14kg BETA Dry Dog Food - 12kg + 2kg Extra Free!* - Puppy Chicken (14kg)

Betazooplus.co.uk


This promotional offer applies only to the listed variants starting with 996922.xx (.xx = variant identifier). Wholesome diets with adapted kibble size and shape, and a range of essential nutrients combined with premium chicken, salmon or turkey in delicious tailored meals! Support your dog’s ability to live life to the full with this range of PURINA BETA dry dog food for adult, junior and senior canines. Being a “Real Dog” means running, jumping, chasing, and living a life unleashed. Your dog needs a food that can properly fuel its natural enthusiasm for life in order to allow full canine happiness. That is why our PURINA® BETA® selection offers tailored nutrition for adult, junior and senior dogs at every stage in their lives, including essential vitamins and minerals to help support healthy bones, and high levels of protein and fat to encourage muscle maintenance. It is also specially formulated with selected natural ingredients and a natural prebiotic to support digestive health, essential for keeping your adventurous dog at its best all day long! And all this without including any added artificial colours, flavours and preservatives. PURINA BETA Dry Dog Food at a glance: New improved recipe! Chicken, turkey or salmon as the primary ingredient Made with selected natural ingredients and no artificial colours, flavours or preservatives With natural prebiotic proven to help improve digestive health Dual shape and size kibble for slower chewing Tailored nutrition with adapted levels depending on your dog’s needs and life stage Made in the UK: proudly made in our Suffolk factory Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER They just love to dive right in. Splashing, swimming, rolling, and the messier the better! THE FOODIE They’re not just food motivated… they’re food obsessed! Relishing the world through their mouths. THE CHASER They were born to move – fast! That’s why they need to run, track and retrieve. THE EXPLORER Every walk is the start of a new mission…...

BETA Adult Light Turkey - 14kg

£27.99

BETA Adult Light Turkey - 14kg

Betazooplus.co.uk


Dogs with a healthy appetite can be prone to gaining some additional weight, even if they live an active and curious lifestyle. That’s why our PURINA BETA Adult Light Turkey dry dog food offers tailored nutrition enriched with all the key nutrients your dog needs. It is made with a lower level of fat to help your dog maintain an ideal body condition, ensuring it is fit and ready to explore the world! This dish is also specially formulated with selected natural ingredients and a natural prebiotic to help support digestive health. And all this without including any added artificial colours, flavours or preservatives! PURINA BETA Adult Light Turkey at a glance: - New improved recipe! - Turkey as the primary ingredient - Made with selected natural ingredients and no artificial colours, flavours or preservatives - With natural prebiotic proven to help improve digestive health - Dual shape and size kibble for slower chewing - Tailored nutrition with correct nutrient absorption and delivery of a good level of energy during weight management - Made in the UK: proudly made in our Suffolk factory - Low fat diet: contains 20% less fat than standard adult dog food, for healthy weight management - Ideal body condition: correct balance of protein and fat to support good body condition during weight loss or maintenance - Firm stools: with beet pulp to help improve stool quality and regulate intestinal transit Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Real Dog Story “Honey is a rescue dog and she’s really come out of her shell. She was quite timid at first, but then really opened up. She’s kind, gentle, but also mischievous! Now she’s a real Explorer – adores the beach, loves to get about. Chasing birds on the beach makes her day. It’s been amazing to see her come out of herself. Such a transformation. I keep an eye on her weight and feed her a tasty light formula.” - Jo Andy from The Wirral Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY - They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER - Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER - They just love to dive right in. Splashing, swimming, rolling, and the messier...

14kg BETA Dry Dog Food - 12kg + 2kg Extra Free!* - Adult Chicken (14kg)

£19.19

14kg BETA Dry Dog Food - 12kg + 2kg Extra Free!* - Adult Chicken (14kg)

Betazooplus.co.uk


This promotional offer applies only to the listed variants starting with 996922.xx (.xx = variant identifier). Wholesome diets with adapted kibble size and shape, and a range of essential nutrients combined with premium chicken, salmon or turkey in delicious tailored meals! Support your dog’s ability to live life to the full with this range of PURINA BETA dry dog food for adult, junior and senior canines. Being a “Real Dog” means running, jumping, chasing, and living a life unleashed. Your dog needs a food that can properly fuel its natural enthusiasm for life in order to allow full canine happiness. That is why our PURINA® BETA® selection offers tailored nutrition for adult, junior and senior dogs at every stage in their lives, including essential vitamins and minerals to help support healthy bones, and high levels of protein and fat to encourage muscle maintenance. It is also specially formulated with selected natural ingredients and a natural prebiotic to support digestive health, essential for keeping your adventurous dog at its best all day long! And all this without including any added artificial colours, flavours and preservatives. PURINA BETA Dry Dog Food at a glance: New improved recipe! Chicken, turkey or salmon as the primary ingredient Made with selected natural ingredients and no artificial colours, flavours or preservatives With natural prebiotic proven to help improve digestive health Dual shape and size kibble for slower chewing Tailored nutrition with adapted levels depending on your dog’s needs and life stage Made in the UK: proudly made in our Suffolk factory Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER They just love to dive right in. Splashing, swimming, rolling, and the messier the better! THE FOODIE They’re not just food motivated… they’re food obsessed! Relishing the world through their mouths. THE CHASER They were born to move – fast! That’s why they need to run, track and retrieve. THE EXPLORER Every walk is the start of a new mission…...

BETA Puppy Large Breed Turkey - 14kg

£26.99

BETA Puppy Large Breed Turkey - 14kg

Betazooplus.co.uk


Growing up is hard work for your puppy, especially as he has a lot of growing up to do! That’s why our PURINA BETA® Puppy Large Breed tailored nutrition for large breed puppies includes antioxidants to help support natural defences and DHA that’s essential for growing puppies. It is also specially formulated with selected natural ingredients and a natural prebiotic to help support digestive health to help make sure your puppy is ready to explore the great outdoors every day. And all this without including any added artificial colours, flavours or preservatives! PURINA BETA Puppy Large Breed at a glance: - New improved recipe! - Turkey as the primary ingredient - Made with selected natural ingredients and no artificial colours, flavours or preservatives - With natural prebiotic proven to help improve digestive health - Dual shape and size kibble for slower chewing - Tailored nutrition for growing large breed puppies, also suitable for pregnant or nursing large breed mothers - Made in the UK: proudly made in our Suffolk factory - Healthy immune system: with antioxidants to help support natural defences - Brain vision development: with DHA that is essential for growing puppies - Healthy teeth bones: with essential minerals and vitamins to help bone growth Naturally Tailored Nutrition Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life. BETA®: Free the Real Dog Inside Real Dog Story “Hudson is a gentle giant, even as a Puppy – and like most Great Danes, he loves being outdoors, off the lead, and having fun! Hudson however, is a real Foodie – food, food, food! I’ve had Great Danes for a while, and food is such a big deal even when they’re puppies. It’s so important that the volume of food is right from the get-go. If you take care of that, you’ll get everything back from them – and more.” Louise from Faldingworth Which Type is Yours? To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: #RealDogs THE BUDDY - They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people. THE JESTER - Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. THE THRILLSEEKER - They just love to dive right in. Splashing, swimming, rolling, and the messier the better! THE FOODIE - They’re not just food motivated… they’re food obsessed! Relishing the world through their mouths. THE CHASER - They...

BETA Dog Food Economy Packs 2 x 14kg - Adult Working Dog

£39.99

BETA Dog Food Economy Packs 2 x 14kg - Adult Working Dog

Betazooplus.co.uk


BETA dry dog food is a 100% complete and balanced pet food, with nutritional benefits that will help keep your dog in perfect shape. Beta is the UK’s No.1* specialist-exclusive premium dry dog food brand with a wide selection of products designed to meet your dogs needs, whether a puppy or adult dog. With the use of cutting-edge technology and research, all these products have 6 key nutritional benefits: Optimal Digestion: All BETA products contain a Natural Prebiotic to help support digestive health. Prebiotics contain natural fibres that feed good bacteria in a dog’s digestive tract. Purina has proven that the addition of chicory in their recipes may increase the good bacteria by 100 times after 30 days of feeding your dog BETA.** This natural ingredient helps improve digestive health and promotes optimal health from inside out. Oral Care: All BETA products are made with dual kibble shapes and most products – except for the puppy and senior range – also have dual kibble sizes. The two different shapes have been specifically designed to encourage the dog to chew the food (leading to better digestion), and also rub against the teeth to help clean the teeth and gums. Purina has proven that the pentagon kibble reduces tartar by 21% after 28 days.*** As puppies and seniors need more aid to chew the food, they have a smaller kibble size. Nonetheless, the products still have dual shapes as, no matter the age of your dog, he can still benefit from good oral care. Lean Muscles: All BETA products are made with protein from quality meat or fish to help your dog maintain toned muscles and a healthy heart. In conjunction with essential vitamins and minerals, Beta provides all the nutrients he needs to help stay healthy and full of vitality. Delicious Flavours: Purina strives to create nutrition that your dog instinctively prefers. All BETA products are rich in meat. Healthy Immune System: All BETA products are formulated with natural prebiotics, which contain natural fibres that feed the good bacteria in a dog’s digestive tract. In combination with antioxidants such as vitamin A and E, these will help your dog maintain his natural defences and be ready to enjoy the great outdoors! Natural Wholesome: All BETA products provide complete nutrition and are made with natural and wholesome ingredients, so your dog will receive all the nutrients he needs to help him live a healthy and active life. *Aztec, value market share 2011 **Nestlé-PURINA study: “Chicory addition in dry dog food proven to increase Bifidobacteria.” ***Nestlé-PURINA study: “Project Safari, 2010” More information about the individual varieties can be found here: BETA Dry Dog Food Please note: This product is not available for delivery to Northern Ireland or the Channel Islands.